MAKEUP TIP OF THE WEEK Quality Makeup Brushes can be foolproof tools for applying makeup, yet it is definitely possible to use brushes incorrectly. I've seen enough women use their brushes in a rubbing or wiping motion on the face to know how often it can happen. Many women beat at their faces with a wild brushing motion as they attempt to apply their blush and eyeshadows. There truly is an easier and more effective method. When you wipe, beat, or rub the brush heavily against the face, it may be removing what you just put on, not to mention wiping off the foundation underneath, which can result in a streaky uneven appearance. The best technique is to brush in short, light, purposeful downward motions that glide over the skin.